Quality Analytics
Finally, a real way to measure the impact of TV.
Supercharge your TV campaign with spot-level geofenced measurement – No pixel setup required
Support More Efficient Media Spend
Identify underperforming airings and reallocate spend.
Performance-Focused TV Decisions
Identify top performing networks, dayparts, creatives to drive revenue growth.
Clear, Defensible TV Measurement
Demonstrate the value of media and challenge underlying assumptions.
Practical Measurement for Real-World TV Buying
Focus on what matters instead of measuring TV effectiveness.
With Quality Analytics, discover the real impact of your TV advertising: new users, sales, and leads—then optimize your campaigns to unthinkable efficiency.
Seeing
the TV
Attribution
Signal in
the Data
TV spots can generate measurable response patterns on your website and call center data. We have mastered the art of estimating and interpreting that impact.
Purchases
Leads
New Users
Visitors
Purchases
Leads
New Users
Visitors
Purchases
Leads
New Users
Visitors
Revenue
Phone Calls
Orders
Return Visitors
Revenue
Phone Calls
Orders
Return Visitors
Revenue
Phone Calls
Orders
Return Visitors
TV Attribution Use Case
By eliminating underperforming TV media and redeploying ad spend into outperforming placements, brands and agencies can grow customer acquisition. Below is an example of a typical use case. Results vary by advertiser, category, and media mix.
Illustrative example. Results vary based on schedule density, category, creative, and media mix.
Discover how QA TV Attribution can drive your campaign forward.
+40%
Increase in ROAS
-25%
Cost per Acquisition
+215%
Brand TV Media Budget
-90%
Attribution Infrastructure Costs
+100%
Accountability & Trust
+40%
Increase in ROAS
-25%
Cost per Acquisition
+215%
Brand TV Media Budget
-90%
Attribution Infrastructure Costs
+100%
Accountability & Trust
+40%
Increase in ROAS
-25%
Cost per Acquisition
+215%
Brand TV Media Budget
-90%
Attribution Infrastructure Costs
+100%
Accountability & Trust
While results vary by brand and agency, customers often see measurable changes in their customer acquisition economics. Illustrative directional outcomes observed across customers. Not guarantees.
How the Platform Works
Move beyond buzzwords, new pixels and lengthy onboardings. Start making decisions today.
1
Book Demo and Strategy Call
Align on what KPIs to measure, the nature of your TV campaign and what the success outcomes are.
2
Create QA Account
Simple options to onboard your QA account including read-only GA4 access or a self serve registration flow.
3
Upload Your Media Schedule
Upload all of your TV postlogs into our easy to use online portal. Ask us about our managed service add-on.
4
Review Insights with Confidence
Powerful reporting to identify the winners and laggards of your media schedule. Make changes to grow your brand.
Key Platform Capabilities
Easy, Powerful, Affordable, Fast. Optional Expert Support.
Native Integration With Google Analytics (GA4). No Pixels.
Focus on optimizing your campaigns—no complicated setups. No pixels or coding required.
Historical Analysis Of Previous Campaigns.
Analyze previous marketing campaigns using the same historical data that you have already been collecting: Google Analytics, Shopify, Call Center.
Use Your Own Data.
Make decisions based on actual results to your brand or call center. Grow accountability between Station, Agency and Brand using a single source of truth.
Ultra Fast Attribution.
Our typical processing time per week is under 5 minutes after data ingestion. No more waiting days to evaluate which parts of your media schedule performed better.
Geofenced Local Measurement.
Measure National and Local TV ads including Broadcast, Cable, Satellite, Local Radio and Satellite Radio all from one platform.
Campaign-Scale Pricing Options.
Packages starting at $250 per month tailored to fit every budget.
Measuring Audience Response Beyond Impressions.
Built for linear TV, broadcast, cable, and radio measurement. Join the leading platform customers love. Take the first step now.