Internet Data Architecture and Attribution Analytics
All technology tools are essentially perfect. Over time all analytical systems break down to the point where reporting stops making sense. We specialize in returning your marketing ecosystem to health and balance. No project is too big or too small.
Attribution Analytics Areas of Practice
Google Analytics 4 and Google Analytics Premium Implementations
Over 15 years experience implementing Google Analytics for complex websites. Google Analytics measures how many people come to your website, from what marketing source and how they convert to customers.
Marketing platforms are always biased toward their own traffic. We help you properly assign credit and fix reporting problems between isolated systems.
Google Tag Manager
Google Tag Manager is the premier tagging solution for all analytics systems. The native integrations with Google Ads and Google Organic Search makes a large part of marketing attribution bulletproof. GTM gives a user the ability to create data elements for use in tags across many platforms with a few clicks. No engineering is required with the use of GTM.
SQL & Data Analysis
Over 20 years of SQL experience. Database data always makes sense in one way or another - we can help you understand and build upon your data.
Python, Linux, Apache, AWS, Google Cloud Platform (Cloud Functions, Devops, PubSub, VMs, Cloud SQL)
Marketing Automation Technologies
Connect your CRM, Google Ads, FB Forms, Salesforce and Internal Database together using no-code marketing automation technologies.
Stripe Payments Advanced Reporting
For customers whom use Stripe as their payment platform, we can help make reporting more robust. Stripe offers a SQL interface named Sigma. QA can create business analytics like Customer LTV, Customer Churn, Retention, ARPU, and more from your existing data.
Google Ads, Facebook Ads, Linkedin Ads, Bing, Yahoo, Youtube, etc.